Category Archives: Creative Futures

Creative Futures: Summary

This post is written to close the Creative Futures project. In this post I have worked for a lot of different clients and I have gone to many courses and demonstrations:

 Professional projects:

– UAB project: Two physics professors of the Autonomus University of Barcelona claimed us to do a few futuristic shorts focused on nature and environmental problems.

Now, this project is in the end of the preproduction step, we have been spent a lot of time talking with the professors and between us to have a very clear focus of what to do, but the project is a little bit stopped because we don’t have all time we wanted to achieve the results we are looking for, so we want to carry on with this project when we have a little more time.

This project helped me to discover that to be successful in a project as big as it is you need a lot of time and a perfect workflow. It helped me to know how it feels to be inside of a huge production where is money involved.

In this project I had the role of Technical Director.

 – Maresme Planteles photographies: In this project I did some professional photos of cactus that will be able be used as catalog photos, to send them to the client by email or to decorate a stand in a fair.

At this time, the spring season is hardly finished and they don’t need more photos.

This project have taught me how to manage the petitions of people that doesn’t know about audiovisual media but knows a lot about their business, and how merge both visions to achieve the best result.

 – Help Catalonia: I started this project as a volunteer because of my deeper feelings. As you may know, Catalonia have been living a self-determination process that pretends to be similar to the Scottish one. The trouble, is that Spain has not the british democratic culture and we have being attacked many times for the Spanish government. So, I wanted to help this process as an anonymous citizen doing what I think is the best I can do: Audiovisual media. So I started to work for Help Catalonia, an organization that tries to explain how are we living this process. This organization pretends to be a serious information source to offset the powerful Spanish media.

Anna, the organization coordinator is so happy with my work and is always saying to me that if she have to sing something to prove that I have worked a lot for them I only have to say it to her.

My work there have been several video montages, subtitle overpainting and a graphic identity for the Youtube channel that it’s been used by the rest of the media volunteers. To create the visual identity I created a caption, some chyrons and a stylistic style to sign the videos.

My greatest goal, is a viral video that was mentioned in the most important newspapers, televisions and radios in Catalunya.

  – Academicapp: This is the project that have moved me closer than the professional world. I had to do a promoting video for an iPhone app. The creators of this app are Tecnocampus students: an engineer and a marketing student. To make three students of three different degrees in the same campus work together in the same project is a success for Tecnocampus as a campus model.

After seeing the final result, Juan Minguel, the marketing student was amazed and he didn’t know what to say. It was more than they were speccing for.

This project have fought me to analyze what exactly the client wants (they had a very open mind and some audiovisual knowledge) and extract the best method of achieve it.

Academic projects:

-Cinema 4D courses: I did two cinema 4D courses in Mad Center (Poblenou, Barcelona) as well as Raul, Sergi, Nuria… She told us that this school was amzaing and she was right, I learnt how to use Cinema 4D even better than Maya. Now it is my main 3D software, and have changed all my Negotiated Studies project. It was tough to be done using Maya, but a big amount of the work have been done using C4D.

Now, I can say that I have an advanced level of C4D.

The courses I did are the following ones: (40h) (24h)

In resume, 64 hours of classwork and a lot more practicing at home.

– After Effects course: In Mad Center I did an After Effects course too, an advanced one, because I had previous knowledge. I learned a lot about integration, camera tracking and some plug ins, as Element 3D, Twixtor, Particular or Newton.

The course is the following one: (24h)

– Animac: On 29 of February Sergi, Raul and I went to one of the most important animation festivals in Spain. Lleida’s Animac festival. We could attend to many interesting conferences and speeches and be saw lots of animation films of many different styles and countries.

 – Projection Mapping show: I went to an Audi advertisement show in a dome in the middle of Barcelona. I could see a nice show. They mapped on an Audi A3 surface and on an structure similar than the Audi front, and then I could see a 360º video projected at the dome. I was really lucky because in that session there were some Advertisement students of the Barcelona’s University and the creator of the campaign did a conference about technical and artistic details of the show. These conference only happened once, so I was really, really lucky.


Creative Futures: Help Catalonia VIII

On monday,the Help Catalonia team went to lunch with the catalan member of the European Parliament, Ramon Tremosa. He wanted to meet us because he’s impressed about the job we have been doing.

He is who works the most for the catalan culture in Europe and it was an honor to be in the same table as him.

He told us his ideas based on his experience in Europe and what are his predictions for the recent future. It was a very interesting lunch.

In addition, all Help Catalonia team congratulated me for my work in the Pau Casal’s video.


Ramon Tremosa and me

Creative Futures: Help Catalonia VII

Today, Help Catalonia have just launched a new video made by me.

It is a multi language motion graphics video which explains that Help Catalonia and the Catalan Business Circle will start working together.

You can see this video in english, german, french, spanish and italian.

Creative Futures: Help Catalonia VI

I’ve just done one more video:

They gave me the videos and i had to edit them. The videos where not in HD and I had to use some plug-ins to improve the quality. Then I had to stabilize the shot, because it was terrifying. In addition I did some color correction and i wrote subtitles.

Creative Futures: Help Catalonia V

My last video done for Help Catalonia has been a hit!!

It has turned into a viral video and thousands of people have seen it. We published it yesterday afternoon and became a big success.

Several catalan newspapers have noticed about the video:

And some anti-catalan newspaper too…–z6s

Several catalan famous people have retwitted it and in Rac1 (one of the most important radios in Catalonia) have mentioned it. Even Political parties and a lot of institutions have mentioned it!


As you can see, it was a mass success

Edited at 19:35 PM: Now you can see the video in “El Periodico” one of the most important Newspapers of Spain

Creative Futures: Mapping show

On friday I went to the center of Barcelona to see a mapping and 360º screen. It was an Audi advertising campaign but it was very interesting.

After a 8 minutes of audiovisual show the creator of the campaign did an speech about how this campaign was being created. He told which technology was used to do it and what they did before to achieve this result.

It was amazing



Creative Futures: Tecnocampus App III

My Tecnocampus App video was seen by hundreds of people last Wednesday in “1r Forum d’emprenedoria del Maresme” The first enterpreneurship forum in my region.

In the entrepreneurship forum there were businessmen and students, and it was concluded with a big acclaim


Creative Futures: UAB project IV

I’m a little bit late publishing this posts, but as same as Sergi and Raul have posted, I want to publish the pre-edition of the first video of the UAB project.

I don’t want to be repetitive, if you want to read more info you can go to their posts.

Creative Futures: Help Catalonia IV

After a lot of work I’ve finished a very important video for Help Catalonia. It’s very emotional because it’s a tribute to one of the most important personalities of the catalan history, Pau Casals.

In the video you can se several catalan public people reproducing an speech he did in the United Nations.

Now, Help Catalonia staff are seeing it and it will be public soon.

Some weeks ago I uploaded a preview and they proposed me some changes:

– To change the beginning text to something more elaborated.

– To introduce some parts of the original speech in the video

– To subtitle all people, to help understanding some accents.

This was the firts proposal I’d done:

And this one is the definitive one, which I finessed yesterday:

I hope this video will be seen by hundreds or thousands of people, because it’s very emotive and I thing that seems to be very professional


Creative Futures: Tecnocampus App II

Tecnocampus App is finished. I sent it to Acdemicapp staff and they were so impressed. They said that I have a great talent capturing exactly what people want. This video will be seen in the TV’s that tecnocampus have around the campus, in a entrepreneurship forum with hardly 800 guests next week and probably in the most important education convention in catalonia.

This is the final version, but Academicapp said me to do few changes. At the beginning, where you can read Tecnocampus app I put AppTCM and it was wrong. Then, they said me that I had to put “from april 13″ because it’s not finished yet and lengthen the part where their logo appears.

Counting the firsts teasers, I did 5 videos. The first in a 400×225 reslolution, the second one in a 800×450 recolution and the last three in a 1280×720 resolution, just to show them how it was going.

In addition, I did their provisional Logo. They needed it and I provided it service.

They gave me some references as this photo:


They gave me their chromatic rate preferences and a type of font (domiouji) and I could do the logo:


You can see the fina version of the video here: